About Us
Handmade by mother-daughter duo
Founded in 2024, Call Me Masha is a mother-daughter brand led by Masha, working alongside her mother Natalia, a master tailor from a lineage of New York City fashion establishments. Together, they create one-of-one garments, scarf tops, corsets, dresses, and purses made from vintage scarves and rare deadstock fabrics.
Call Me Masha is both a name and an invitation. Molly was the name given to help her assimilate, but at home she’s always been Masha. The brand reflects this duality of cultures.
At the core of Call Me Masha is a commitment to preserving the art of heritage craftsmanship and reviving slow, intentional garment-making in America. Natalia's experience with renowned designer Luca Luca and Masha's contemporary arts background converge to produce garments that transcend trends, designed to reflect our belief that clothing should be made with time, skill, and respect for the craft.
Based in New York City, Call Me Masha operates as a traveling boutique, appearing in pop-ups and temporary markets across the United States. A limited selection of pieces are available online, with most work released in person. Our mailing list is the best way to follow along for upcoming locations, new work, and special projects.
Thank you for being a part of our journey.
— Masha (Molly) Surazhsky & Natalia Surazhsky